As a DXA, my primary focus is providing strategies to enhance customer lifecycle, optimize lead generation and conversion, and improve customer retention.

My background as a Brand Specialist had given me a deep understanding of the needs of brands and a genuine passion for driving growth through a combination of business goals, UX design, and technical feasibility. By leveraging my expertise in digital marketing tools, I help elevate Sand Technologies’ web presence and make a long lasting impact.

What truly sets me apart is my dedication to user-centric strategies. With a background in UX and Interaction Design, I always put users at the center of my approach. By prioritizing superior user experiences and ensuring user satisfaction, I strive to create meaningful connections between your brand and your audience.

I always take a holistic approach, mapping the current reality, identifying gaps, and uncovering opportunities for growth. Drawing on my 2 decades of expertise, I provide expert support and guidance in areas where I excel. Additionally, I ensure that Sand provides top-notch digital experiences through the work that I produce.